Next Date TBC
Academy London, a Google Space,
London
A Practical Guide to AI in Marketing
Understand what to expect from AI in marketing and how to prepare for it
1-Day Workshop
Course Overview
1-Day Workshop
Artificial intelligence (AI) has become a buzzword that has generated much curiosity, and sometimes skepticism, across a multitude of business sectors. Here, marketing is no exception, with Salesforce reporting 61% of marketing leaders as predicting AI to have transformational impact on hyper-personalized product recommendations over the next five years.
What to Expect
Latest Use Cases
Gain insights from as yet unpublished use cases of AI and Machine Learning across various industries
Practical Framework
Acquire a practical framework for success utilising core strategic tools
Expert Delivery
Learn from a recognized expert and commentator on social business strategy, digital transformation and AI
Attend the 1-day workshop and you will be able to:
Realise the capabilities and limitations of artificial intelligence
Understand how you should evaluate and incorporate AI into your organization
Comprehend how to plan for the future of artificial intelligence
Recognise key challenges affecting adoption and how to tackle these