Lyndsey Duff

Senior Lead - Africa at what3words

Lyndsey is Senior Lead - Africa at what3words, the global addressing system that provides a simple and precise way to talk about location. what3words has divided the world into a grid of 3m x 3m squares and assigned each its own unique what3words address, helping everyone talk about everywhere. In a previous life she helped to facilitate FDI and trade flows between the UK and South Africa while based at the South African High Commission, UK. She has also served stints at the Palace of Westminster, the South African Chamber of Commerce UK, and the Institute for Global Dialogue in Pretoria. In 2020 the Mail & Guardian named her as one of South Africa’s Top 200 Young South Africans.