Noaf Ereiqat

Director - Business Development for META at Netflix

Noaf is the Director of Business Development for META (Middle East, Turkey and Africa) at Netflix, the world’s leading internet entertainment service. In her current role, Noaf is responsible for building partnerships as well as innovating new ways of driving Netflix membership and viewing rates in the META region.

Noaf began her career in London with eBay’s Shopping.com in 2005 and has since moved across the wide spectrum of the digital world. Her previous roles have seen her occupy positions in digital partner management, affiliate marketing, mobile & online product management as well as digital telecommunications experience with a particular focus on digital entertainment, OTT and carrier billing.

Prior to joining Netflix, Noaf was Director of Partnership and Direct Carrier Billing at Du, a leading Dubai-based telecoms provider. Having spent nine years in Dubai, Noaf worked on both agency and client side.