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Group Head of Digital at Nation Media Group (NMG), Kenya, Nairobi. Rashmi Chugh leads Digital Strategy and New Media acquisitions at NMG. The Group is part of the Aga Khan Development Network and is East Africa’s largest Media house with a digital footprint of 38 million users. She is currently engaged in transforming and diversifying traditional content offerings for the group. In her current role she is outlining the digital road map and has recently launched LIT Music an East African music label, LIT360 a multiplatform Music show, acquired Kenya Buzz and other non-news digital content offerings.
Prior to NMG Rashmi worked for HT Media ltd in India as Business Head and Publisher for News-websites. She has considerable experience in Digital Media having worked in several capacities in other companies such as Business Head Livemint.com, COO CMYK Multimedia, Group Online Editor for The Pioneer and Editor HT Estates, Hindustan Times to mention a few. She has a BSc Hons and an MSc Hons from Centre of Advanced studies in Geology, Chandigarh, India and is an Alumni of Said Business School, Oxford.