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Creativity Software

Profile

Monetise the Location Intelligence in your network. 

Deploy one platform (LocationWise) from Creativity Software (CS) to enable several high value solutions:


Mobile Money: unlock enormous value from real-time location monitoring

  • Detect fraudulent deposits & withdrawals
  • Identify SIM swap
  • Track agents to ensure they operate in designated areas
  • Prevent fraudulent ATM withdrawals


Planning data: generate new revenues from mass location data

  • Provide population movement data to government infrastructure planners
  • Reveal footfall trends of enormous value to retail planners and media agencies
  • Focus your own network build on your VIP customers’ dwell and commute locations


Advertising & Marketing: empower advertisers with highly sought-after location based mobile advertising

  • Identify historical behaviour patterns
  • Push highly prized messages to select subscribers based on anticipated/real-time location


QOS: create sub-cell insights to actual network performance

  • Release over 250,000 transactions per second from a single server for all network events
  • Integrate with device side data to get 360 degree view
  • Improve service to VIP customers
  • Increase insight available to customer care operator and engineering


Emergency & Law Enforcement Services

  • Deliver caller location automatically to emergency services when customer dials emergency number
  • Meet regulatory requirements with the most accurate system available in the world – which is audited daily by TRA
  • Comply with Law Enforcement/LI needs with automatic location and tracking capabilities
  • Provide emergency alert system for crisis management


UK based CS has been innovating and delivering mobile location technology solutions for over 16 years. With systems installed across 5 continents, covering more than 700 million subscribers, our software platform provides high-accuracy mobile location to support Mobile Network Operators, Emergency Services, Law Enforcement and Financial Services. Operator customers include MTN, Vodafone, Telefonica and America Moviles groups.