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Informa

19 - 20 October 2016
ExCel London,
London

Optimise your apps UX, take advantage of the rise of chatbots and maximise your profitability

This year for the first time ever, Apps World will bring together the biggest players in the global technology ecosystem including Facebook, Microsoft and Uber for Bot World, to discuss the opportunities in AI technology and Chatbots.

Thinking of exhibiting at Apps World?

Find out who you will meet

What is Apps World?

Featuring the revolutionary Bot World


Leading the change in app technology. Uber, Skyscanner, Facebook, Microsoft and KLM will host the revolutionary Bot World, two interactive days at the centre of Apps World dedicated to developments in AI technology, an in-depth look at API platforms and how the industry is changing because of them.

The next generation of apps is upon us and it is coming in the form of Chatbots. Intelligent beings that will sit within fewer apps and talk to you via chat, they will book your flights and even your Apps World ticket. Don’t get left behind!

Networking opportunities

Networking Plus Pass networking
  • Access to all Mobile Marketing conference tracks 

  • Access to all Developer conference tracks

  • Business Card Exchanges
    Meeting people is important, that’s why, at the start of sessions we’ll get you introduced to 2 or 3 people around you so you can talk to them later on in the day.
  • The Big After Party
    The after party is a chance to continue networking in a more relaxed atmosphere and to relax and unwind after a busy first day!
  • Demo zone
    See the latest technologies and trends in action in our product demo zone.
  • Fun zone
    Foosball, ping-pong tournament, graffiti wall, networking bar.
  • Bot World
    Bot World Uber, Skyscanner, Facebook, Microsoft and KLM will host Bot World, two interactive days at the centre of Apps World dedicated to developments in AI technology and Chatbots.
  • New networking app! 
    Unlimited access on the Networking App - start networking straight away, send messages, plan meetings, browse exhibitors and speakers…
Developer Pass networking
  • Hackathon
    Love code & Hacking? Join this year’s Hackathon.  Major brands and tech leaders will bring their SDKs for developers to build an API around. Just bring along your coding brain, a sense of creativity, your laptop and a determination to get stuck in and get involved!    
  • Coding Workshops
    Join us for 2 full days of in-depth and hands on coding workshops with the leading minds in the developer world, run by our key training partners.       
  • The Big After Party
    The after party is a chance to continue networking in a more relaxed atmosphere and to relax and unwind after a busy first day!
  • Keynote speaker sessions
    9.00-10:20 on both days
  • Demo zone
    See the latest technologies and trends in action in our product demo zone.
  • Fun zone
    Foosball, ping-pong tournament, graffiti wall, networking bar.
  • Bot World
    Bot World Uber, Skyscanner, Facebook, Microsoft and KLM will host Bot World, two interactive days at the centre of Apps World dedicated to developments in AI technology and Chatbots.
  • New networking app! 
    Get access to the agenda, browse exhibitors and speakers and take part in onsite polling
FREE EXPO Pass networking
  • Keynote speaker sessions
    9.00-10:20 on both days.
  • Demo zone
    See the latest technologies and trends in action in our product demo zone.
  • Fun zone
    Foosball, ping-pong tournament, graffiti wall, networking bar.
  • Bot World
    Bot World Uber, Skyscanner, Facebook, Microsoft and KLM will host Bot World, two interactive days at the centre of Apps World dedicated to developments in AI technology and Chatbots.
  • New networking app!
    Get access to the agenda, browse exhibitors and speakers and take part in onsite polling

Floor Plan


Can you help EE, Just-Eat, Coca-Cola, Nokia, Amazon, John Lewis, MasterCard, House of Fraser, Barclaycard and many more:

  • Acquire new users?
  • Maximise consumer engagement and retention?
  • Optimise UX/UI?
  • Increase revenue through the latest mobile technologies?
  • Leverage emerging Chatbot technology and platforms using conversational commerce?

Remaining sponsorship opportunities are limited; therefore if you can offer our attendees a high level service or technology to help address the above, enquire today.

Year-round dialogue on the hottest topics at Apps World


We've been busy developing a digital engagement strategy to mobilise our diverse Apps World community. We're creating a meaningful, year-round dialogue that stretches way beyond the last day of the show. Our blog is the place to start.

Are you an ambitious startup looking for exposure, new business development opportunities or investment?


Apps World 2015 highlights


Apps World 2015 was an amazing event! With an audience made up of Startups, Developers, Mobile Marketing industry leaders and investors it was THE place to network within the app space. Check out the highlights...