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Muriel Deschanel Business Development Director at b<>com and Chairman at ETSI ARF ISG,


Muriel joined the Hypermedia division at b<>com in October 2016 as Business development director in charge of expanding b<>com’s leadership into existing and new markets with a focus on advanced media formats and codecs, virtual, augmented and mixed reality and digital trust and identity technologies.
She currently holds the chair of the ETSI Industry Specification Group “ARF” set up to develop an interoperability framework for Augmented Reality applications and services.

 Before joining b<>com, Muriel was responsible for Microsoft standards activity in Europe around Smart TVs and multi-screens usage. She delivered strategic support and thought leadership to the engineering groups regarding policy, regulatory and standards issues and outlook affecting Microsoft media and entertainment products and services in Europe.

Prior to joining Microsoft, Muriel worked for TandbergTV (now part of Ericsson) and NDS (now part of Cisco) where she was involved in various stages of product development for Digital TV solutions ranging from design engineering to program management and group leadership.

Muriel holds an MSc from ENSERG Grenoble’s National Institute of Electronics and Radio-Electricity. She combined her Engineering degree with an advanced research degree in data processing