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Chief Marketing and Innovation Officer at Bezeq
Gil Rosen is Chief Marketing and Innovation Officer at Bezeq, Israel’s largest telecommunication provider. In his role Gil is responsible for the company’s consumer and business marketing, product development, advertising, and corporate strategy.
In the last 18 months at Bezeq Gil has significantly accelerated the company’s strive towards digitization and market leadership in the IOT domain. Since his on boarding, Bezeq has launched its “Smart Strategy” with a Smart City, Smart Business and Smart Home offering and has established Bezeq as the defacto market leader in this domain. In addition to this Bezeq launched a world leading home cyber solution and various other cloud based solutions to serve its business and consumer customers.
In his prior role, Gil was Vice President New Media at Deutsche Telekom and through his leadership in the digitization space, became the founder and CEO of DT’s first fully digitized communication provider IMMMR, a cloud based communication provider now launching in various counties across the EU.