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Brady McCollum is the head of global operations and international at Crunchyroll, the world’s most popular anime brand with a global community of more than 50 million registered users and over two million subscribers. In this role, McCollum steers the expansion of Crunchyroll’s international efforts, including new and existing content distribution deals, international events and activations, and exploring growth opportunities in developing markets.
McCollum joined Crunchyroll in 2008 and has held various leadership positions since the inception of the platform leading Crunchyroll’s international expansion into 7 new markets & commerce rollout among other key initiatives. Since Crunchyroll launched in 2007, the platform has grown to provide the most complete streaming anime library available, translated professionally in multiple languages across territories, as well as expanding to offer fans live events such as Crunchyroll Expo and the Anime Awards, an online news destination, Crunchyroll News, and an online store.
Prior to joining Crunchyroll, McCollum was a consultant for Accenture focused on the retail industry working with Fortune 500 QSR (quick service restaurants) and apparel clients.
McCollum graduated from U.C. Berkeley with a Bachelor of Science degree in Industrial Engineering and Operations Research in 2005.