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Dr. Oliver Friedrich is Strategic Partner Lead Broadcast & Entertainment at Google. Oliver is leading Google's partnering efforts on TV and video advertising in the DACH region and is working together with broadcasters, platform providers and OTTs. Within this role his strategic objectives are focused on the enablement of Addressable & Programmatic TV based on Google's advertising products.
Prior to joining Google, Oliver’s work experience includes serving in Deutsche Telekom's Innovation Laboratories and Fraunhofer FOKUS.
Oliver holds a PhD (Dr.-Ing.) in Computer Engineering from Technical University of Berlin and an Executive MBA from ESCP Europe.