Michelle RuyleCEO at Optimized Channel
Michelle Ruyle is founder and CEO of Optimized Channel, an indirect channel sales consultancy focused on building and optimizing channel programs for emerging tech companies. She and her team provide sales, marketing and operational guidance to scale programs quickly through go-to-market plans, partner identification, recruitment and enablement strategies, fractional channel sales leadership and the operational elements required for channel growth. Ruyle has more than 20 years of experience in the channel. Her expertise spans the partner ecosystem, where she has consistently delivered revenue from enterprise and SMB customers. A founding member of Cloud Girls, Ruyle currently serves as an officer, board co-chair and advisory board member for the organization.