Francisco JuniorPresident of Associacao de Produtores e Importadores de Bebidas at APIBA
Francisco Adelino Tomás Júnior is a professional who studied in Brazil and finished his university at Universidade Politécnica. He as almost 13 years of professional experience, eight of them on Marketing and Sales. In July of 2020 was appointed the Country Manager for Pernod Ricard Mozambique.
He has a strong experience in Sales and Marketing as a result of the experience in the FMCG industry, acquired in companies such as British American Tobacco, Cervejas de Mocambique(AB InBEV affiliate) and Pernod Ricard Mozambique. His early career started in Marketing being responsible for managing insight to strategic decisions, later on decided to move to Brand Management In British American Tobacco and later at Cervejas Mocambique, where he worked for almost five years, and was responsible for several brands and later on for New product development.
He also leads APIBA(Alcoholic beverages producers and importers association) as President. As part of his mandate, he is working in collaboration with the government entities to formalize and regulate the sector.