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Jo Bertram joined Telefonica UK (O2) as Chief Digital & Strategy Officer in April 2018. She is responsible for the company’s strategy, the development of new products and services (such as IoT, data and insights products), MVNO relationships and some of the commercial business lines.
Prior to this, Jo was the Regional General Manager of Uber's Northern Europe operations, covering the UK, Ireland, Nordics, Baltics and Benelux. In four years at Uber, Jo grew the organization from a small London team of three to more than 300 people across the region. She oversaw the launch of Uber in over 40 cities and towns beyond London and managed Uber's entry into Ireland, Finland, Denmark and Norway. She has also been an Executive in Residence at EQT Ventures.
Jo also has more than eight years of management consultancy experience, having worked for both McKinsey and Accenture. She holds a degree in natural sciences from Cambridge University and an M.B.A. from INSEAD.