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Lynda is Director of Wholesale for Three UK, she owns Mobile Virtual Network Operators (MVNO), white-label partnerships, IOT/M2M, bulk messaging, carrier services and international roaming functions. Lynda has led Three’s rapid growth strategy in wholesale which has included delivering the UK’s fastest growing postpaid MVNO, iD Mobile, winning B2B MVNO Gamma Mobile and providing the connectivity solution in the UK and Europe for Google’s Project Fi MVNO. She has also driven the delivery of innovative new services including high bandwidth IOT solutions and supporting Three’s Feel at Home roaming proposition with unrivalled cost economics.In June 2018 Lynda announced a new collaborative white label partnerships model allowing brands to launch MVNOs simply and with limited investment in technology, the first brand to launch was Superdrug Mobile.She has extensive experience in the telecoms market across both the UK and Australia.