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North Africa Com
11 - 12 July 2023
Live Event

Isabelle Hajri
Chief Marketing Officer at Ooredoo Algeria


Isabelle is an accomplished senior executive who has previously held senior management roles with various Mobile & Telecom operators worldwide including CMO of Dhiraagu in Maldives (Batelco Group) and VP Commercial, Africa Region for Etisalat Group. An impressive track record of real achievement includes launching new operating companies, turning around under-performing ones and introducing innovative new product offerings for different segments. Skills and experience lie in marketing leadership, corporate strategy, innovation, digital transformation, re-branding, culture change, road-map delivery, pricing, business start-up and project management.

Has enjoyed a truly international career having worked in North America, the Caribbean, Central Europe, Middle East, Africa, & South-East Asia and speaks English, French and German fluently. Has led diverse international teams of over 200 staff and is a culturally versatile global executive. An impressive career history is supported by a Master of Science, Economics & International Management from HEC Business School in Montreal, Canada. Additionally, she is a passionate individual with proven ability to develop business and generate new ideas with solid leadership skills and a real desire to achieve excellence.

Agenda Sessions

  • Panel: The North African Telcos of Tomorrow – Strategies for 2022 and Beyond