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Sion Wynn Jones is the Director of Product at YouView, where he has responsibility for product management, design and user experience, and, data and insights. Having joined at the point of launch in 2012, Sion has overseen the evolution of the product including the introduction of pay TV channels, Netflix, the launch of YouView on Sony Bravia TVs, the awarding winning Next Gen UI, and more recently, the addition of Amazon Prime.
Before life at YouView, Sion worked at Virgin Media in the TV Product team during the introduction of TiVo. Prior to that, he spent 8 years at France Telecom including in their Broadcast and Satellite distribution operation and at Orange where he worked on a 2 year programme attempting to launch IPTV in the UK.'