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Chairman, Retail & Payment at NFC Forum
Matthew Bright is chairman of the NFC Forum’s Retail & Payment working group and the head of technical marketing at the Thin Film Electronics NFC Innovation Center in San Jose, California. The 150-member NFC Forum’s (www.nfc-forum.org) mission is to advance the use of Near Field Communication technology by developing specifications, ensuring interoperability among devices and services, and educating the market about NFC technology. In his role at the NFC Forum Matt directs initiatives focused on working with stakeholders in the areas of retail banking and finance, payments, point-of-sale technology, consumer goods packaging, distribution, merchant, and point-of-sale environments. At Thin Film he Follows a vision of ‘building intelligence into everyday things’ and leads partner engagement for interactive solutions based on Near Field Communication (NFC) technology. He also serves as co-chairman of the Mobile Marketing Association’s IoT Connected Objects Task Force, encouraging the adoption of scalable, easy-to-use technologies to connect brands, retailers, and consumers. Matthew holds a degree in electrical engineering from the University of Michigan and has extensive experience in semiconductor marketing for mobile applications, including Flash memory, multi-chip modules, and short-range wireless communications.