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Claire Rowland
Product Strategy Consultant and Author of Designing Connected Products- UX for the Consumer IoT at Claire Rowland Associates


Claire Rowland is a London-based product strategy and UX consultant specialising in IoT and hardware-enabled services. She is the lead author of Designing Connected Products: UX for the Consumer Internet of Things ( published by O’Reilly.

Through her own consultancy (, she has worked on a broad spectrum of connected products, from breast pumps to irrigation systems and industrial power tools. She has a particular interest in IoT in energy management, working with clients such as Bulb Energy, the Energy Systems Catapult and Hildebrand. Previously, she led the design of energy and home automation products as the service design manager for AlertMe, since acquired by British Gas Hive.