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Anna Choi
Head of Digitalization, Asia Pacific at Schindler


Anna is a veteran in digital transformation in industrial and infrastructure sectors. She currently oversees digitalization strategy and digital service portfolio “Schindler Ahead” in 16 countries to gain business growth, improve product and service performance and increase efficiency.

Previously leading digitalization at BASF Monomers and heading Strategy and Communications for Siemens, she helped incumbents to build roadmaps, implement cross-divisional sales programs and shape companies as technology powerhouses with high level of employee engagement and ownership culture.

As an innovation advocate, Anna has been active in business communities and startup ecosystem with recognition of “Innovator 25 APAC” by the Holmes Report in 2016.

Agenda Sessions

  • Panel Discussion: AI and IoT as a Service – How to Optimise Operational and Economic Benefits Through the Implementation of “as a service” Solutions