Alexa is Amazon’s cloud-based intelligent voice service and the brain behind tens of millions of devices. Customers talk to Alexa through the Echo family of devices and over a hundred third-party products with Alexa built-in made by the world’s leading consumer electronics brands. There are also tens of thousands of third-party Alexa-connected devices. With Alexa, device makers can build voice-forward products that offer a natural user interface and reach customers across the globe by joining the network of Alexa devices, skills, and services. You have the flexibility to build devices with Alexa built-in that customers can talk to directly, and connect your devices to the Alexa solutions below.