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Leading Lights Awards

Cynthia Chen
Research Manager at Canalys


Cynthia Chen is a Research Manager at Canalys, specializing in the IoT sector, with a dedicated focus on the wearable and smart personal audio industry. She actively contributes to global research endeavors by comprehensively analyzing strategies employed by both ecosystem and specialist players. Her areas of expertise encompass vendor strategies and go-to-market (GTM) strategies, allowing her to formulate a well-rounded understanding of market dynamics.

Cynthia keeps a vigilant watch on emerging IoT trends and maintains a diligent focus on the latest product developments and industry news. Her multifaceted responsibilities include providing clients with comprehensive insights and strategic guidance to help them navigate the rapidly evolving IoT landscape.

Before joining Canalys, Cynthia worked as a Business Analyst where she gained proficiency in data analysis and report writing, with a specific emphasis on big data and Natural Language Processing (NLP).