Lisa BoylesHead of Go To Market and Media at giffgaffSpeaker
Profile
Lisa is the Head Of Go To Market and Media at giffgaff, with her team looking after all things media planning, as well as the cross-departmental collaboration needed to launch new products, promotions, and campaigns to market. She is passionate about sustainable media planning and inclusive and equitable marketing. Lisa, together with partner agency MG OMD, is at the helm of giffgaff's "responsible reach" approach to media - which has won 3 Ad Net Zero Awards. She's currently co-chair for ISBA's Sustainability Forum.
Agenda Sessions
PANEL DISCUSSION: Continuing the Conversation: Diversity and Inclusion in Telecoms
, 11:40View SessionPRESENTATION: Up To Good: How giffgaff Built Sustainability and Responsibility into Their Media Planning
, 16:10View Session