Sebastien AudouxHead of Digital Sports at Canal+
Head of Sports for the digital division of Canal+. After 15+ years in (linear) broadcasting as a host, announcer and editor in chief I joined in 2015 the digital division as the head the Sports department. In this role I handle all digital content output on social media and on our proprietary platform MyCanal. Two years ago I’ve launched our first dedicated social talk show (#LePetitDebrief) reviewing the football week live exclusively on FB, TW and Dailymotion. Since then we launched a second show called #LesPetitsPronos about Football betting and now a 3rd one « 3-5-2 » entirely around advanced data in Football. We also are also in our third season of providing a season long web documentary inside a football club. After following Reims in Ligue 1 last year we chose to focus on Sebastien Haller’s first season with West Ham this year.
How do we keep people engaged in content through user experience?, 14:45View Session