VideoTech Innovation Awards is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 3099067.

VideoTech Innovation Awards
Church House Westminster, London

Church House Westminster, London

The Awards Categories

Browse the categories below

The 2022 awards will open shortly for entries

2022 Categories

Please note categories marked with an *  are awarded to individuals and there is no charge. 

Entries are £320 + VAT each or £280 + VAT each when you submit 3 entries or more (excluding the individual awards). 

Advanced TV Innovation of the Year

Technologies that change the way people use and view TV are immensely powerful tools for TV operators and content providers as well as for consumers themselves. The Advanced TV Innovation award will go to a technology or service that has delivered a new and better form of TV experience – whether by enabling viewers to view content in new ways, by overcoming a technical or commercial challenge in bringing new services to market or delivering a measurable improvement in the overall quality of a service.

Advanced TV Service of the Year

Some video services immediately stand out and set the standard for others to follow. The Advanced TV Service of the Year award will be presented to a video service provider that has truly delivered something new and compelling to the market that meets the needs of consumers through genuine innovation.

Next Gen Advertising (Supply Side) Award

With linear TV viewing facing a long-term decline, the lifeblood of free TV – advertising – is under threat. But broadcasters and brands are working hard to experiment with and deploy targeting, personalisation, branded content and interactive campaigns. The Next Gen Advertising (Supply Side) Award goes to the most outstanding innovation that is helping media owners maximise the value of their advertising inventory.

Next Gen Advertising (Demand Side) Award

With linear TV viewing facing a long-term decline, the lifeblood of free TV – advertising – is under threat. But broadcasters and brands are working hard to experiment with and deploy targeting, personalisation, branded content and interactive campaigns. The Next Gen Advertising (Demand Side) Award goes to the most outstanding innovation that is helping advertisers buy what they need to effectively communicate the value of their products and services.

Live-streaming Initiative of the Year

Live-streaming of big-ticket sports fixtures and concerts as well as smaller-scale live events is now big business. Content rights-holders are increasingly looking to deliver broadcast-quality live experiences over IP to smartphones, tablets, PCs and internet-connected TVs, but there are challenges. This award honours an initiative that breaks new ground in bringing live-streaming to a new generation of video consumers.

NEW: UX and Content Discovery Award

With more content coming from more soruces, enabling viewers to find the services and content they want is becoming of crucial importance in preventing churn, enhancing revenue and improving overall satisfaction. The UX and Content Discovery award goes the most compelling innovation in improving the user journey and matching users with content they want to watch.

NEW: Streaming Technology of the Year

The growth of streaming and OTT delivery of content continue to raise challenges as well as opportunities for content service providers. The Streaming Technology of the Year award recognises a technology or technical innovation that has helpd solve some of the key problems associated with streaming delivery or has made a great experience even more attractive or revenue-enhancing.

NEW: Streaming Service Innovation of the Year

New and established content service providers are seeking to build compelling streaming offerings at a time of intensifying competition in the digital video distribution space. This award goes to a ground-breaking offering, service initiative or technology that has met with market success in the last year.

NEW: FAST Innovation of the Year

Free Advertising-supported Streaming Television is growing rapidly as content rights holders seek to monetise existing assets and expand their streaming reach beyond SVOD. This award goes to a compelling technology or service innovation in the FAST space that has made a significant postive impact in the last year.

NEW: The Customer Journey Award

Ensuring that customers have a positive experience from onboarding to departure (while working to prevent that departure or ensure their return) is central to content service providers’ mission to enhance customer loyalty, combat churn, grow revenue and manage costs. This award goes to a service or technology innovation that demonstrably improves the overall customer experience and succeeds in meeting those objectives.

NEW: The Revenue Security Award

Ensuring that service providers’ revenues are protected is critical to their commercial survival and success. Revenue security encompasses everything from antipiracy measures to ensuring that consumers are encouraged and incentivised to pay for services. This award goes to a service or technology innovation that has had a measurable positive impact oin revenue security over the last year.

The Sustainability Award

This award salutes a company or organisation that has gone above and beyond when it comes to improving the video distribution industry's environmental impact on the world. From innovative solutions across the video processing and delivery chain to cutting back on your carbon use in the office, DTVE wants to draw attention to the sterling efforts being made to build video services in a sustainable way.

The Super Aggregator Award

As streaming grows in popularity and pay TV service providers adjust to a world where consumers demand every greater choice and flexibility, serving as a ‘super aggregator’ of multiple app-based services is becoming the norm. This award goes to a service provider or service-enabling technology that has gone beyond aggregating multiple direct-to-consumer apps by offering compelling additional ‘super aggregator’ functionality to its customers.

AI and Machine Learning Innovation of the Year


The application of Artificial Intelligence and Machine Learning to video distribution is still in its infancy, but promises to transform the business in multiple ways. This award will honour the most innovative use of AI or ML in the context of video distribution over the course of the year.

Video Technologist of the Year*

Innovation in technology and services can’t happen without the involvement of highly talented staff and managers. This award will go to a senior video industry technologist responsible for delivering a particularly compelling and impactful consumer video service.


Lifetime Achievement Award*

Success is hard-won in the TV world. Repeated success is even harder. The Lifetime Achievement Award recognises an outstanding individual who has achieved the rare distinction of delivering, inspiring or executing innovation time and again over the course of their career.