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WBBA BDC Barcelona 2024
27th February 2024
Hyatt Regency Barcelona TowerBarcelona

Brian J Smyth
Managing Director, Global Lead - Innovation - Comms, Media, Technology at Accenture


Brian leads innovation for Accenture's Communications and Media Industry globally with a focus on applying new technology to solve problems - specifically AI/GenAI, spatial computing and the future of the internet. He has a passion for technology since receiving his first computer, an Atari 520ST, as a 5 year old and loves that he gets to combine this with solving for human needs, working with clients to ignite change in The Dock, Accenture’s global R&D and Innovation centre in Dublin, which he helped set up in 2016. Brian has extensive international experience and over the past 15 years has helped leading organisations to expand globally, accelerate product development cycles and embed a culture of innovation and is a recognised thought leader with media appearances on CNBC, CNN, Euronews, RTE and Al Jazeera.

Agenda Sessions

  • Keynote Speech - Technology Vision 2024