Mark Oliver

Vice President, Consulting at Omdia

Mark Oliver is the Vice-President of Consulting at Omdia, where he spearheads the company's efforts in strategic consulting projects across four key industry segments: Consumer, Enterprise, Integrated Technology, and Telecoms. Under his leadership, Omdia has been pivotal in guiding its global clients on strategic market operations, product development, go-to-market strategies, and partner strategies, ensuring they seize market opportunities and enhance revenue growth.

Mark's recent projects include improving 5G network positioning for a telecoms equipment provider, identifying lucrative markets for a digital services provider's international expansion, founding the World Broadband Association to promote industry cooperation, and supporting technology vendors analyze customer expectations to refine their marketing strategies.

Additionally, Mark has been a prominent speaker at major industry events such as Mobile World Congress, Network X, and AfricaCom, discussing topics ranging from telco to techco transformation, the evolution of data communication networks, to the impact of AI on the future workforce.