Shahar Yacoobi

Head of Marketing, SaaS Platforms at Amdocs

Speaker

A marketing leader with over 20 years of strategic impact across the telecommunications and software sectors, known for driving market innovation and growth. Shahar defines and executes visionary strategies for cutting-edge platforms, currently spearheading the go-to-market and marketing initiatives for Amdocs' SaaS platforms, including eSIM, MarketONE & ConnectX. His extensive experience in strategy, marketing, and product management, honed through key management roles at Comverse and Partner (Orange Group), positions him as a recognized expert and engaging speaker. Shahar frequently briefs industry analysts and is a regular presenter at major industry conferences. He holds an MBA in Information Systems, Entrepreneurship and Marketing, and a B.Sc. in Industrial Management Engineering from Tel- Aviv University.