Steven Deman

CMO at UNDO

Speaker

Steven Deman leads marketing at UNDO, a Belgian challenger in the telecom market.

He is driven by a simple belief: most consumers and companies are overpaying for mobile - due to complexity, oversized bundles and unused data.

At UNDO, the team is building a radically simpler model: transparent pricing, zero waste (what you don’t use, you keep), and a CO₂-neutral approach with real, measurable impact.

With previous leadership roles at EXKi and Autogrill - international foodservice and retail companies - Steven combines strategic thinking with hands-on execution to rethink how telecom can create real value again.