Chris Duke

Director of Product & Services, Animal Agriculture at TELUS Agriculture & Consumer Goods

Speaker

Chris has been with TELUS since 2007, bringing nearly two decades of experience across various roles in the telecom and agriculture industries. He holds an undergraduate degree from the University of Victoria and a product management certification from the University of Southern California.

During his tenure at TELUS, Chris served as an Area Manager in the telecom division and led a marketing team, honing his skills in strategic leadership, product innovation, and client-centric solutions. Today, he leads the Animal Agriculture product development team for TELUS Agriculture, where he oversees the creation of cutting-edge tools that support veterinarians, nutritionists, and feedlot operators. His team focuses on data collection, health management, cattle sorting, data ingestion, and reporting, ensuring these tools deliver significant value to clients across North America.

In addition to his professional achievements, Chris owns and operates Big Duke Beef, a beef cattle operation on Vancouver Island, where he raises and sells beef locally. This hands-on experience in the agriculture industry informs his work at TELUS Agriculture, bridging the gap between practical farming needs and innovative technology solutions.