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Video Exchange MENA
2021
DUBAI STUDIO CITY – SOUND STAGESDubai, UAE
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Day 2 - 23rd OctobersPEA

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Day 2 - 23rd OctobersPEA

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09:30 - 09:355 mins
Chairperson’s opening remarks
  • Matthew Reed, Ovum
09:35 - 10:2550 mins
Keynote Panel: A success model for streaming video services
  • Matthew Reed, Ovum
  • Ghassan Saad - Director of Video Services, New Business & Innovation, du
  • Evan Manolis - Director TV & Media Entertainment, Etisalat
  • Michael Armstrong - VP Sales, Bitmovin
  • Sami Matri - Country Leader MENA, Orange
10:25 - 10:5530 mins
Fireside Chat: The role of social media platforms for traditional broadcasters
  • Kinda Ibrahim - Director of Media Partnerships – MENA, Twitter
  • Tarek ElQazzaz - Head of Digital Production, MBC
10:55 - 11:4045 mins
Panel: Thriving in the Attention Economy: navigating interactivity and multiscreen delivery in the bid for audience engagement
  • Aaron Duckmanton - Head of Marketing and Content, Grabyo
  • Anmar Fathaldin - General Manager, UTURN
  • Razan Salhi - Director of Digital Media, Roya TV
  • Anna Maria Aloe - Independent Consultant, Aloe Advisory
  • Naser Refaat - CTO, Rotana
11:40 - 12:2040 mins
Networking Break
    12:20 - 12:4020 mins
    Local Content Production: Creating localized content that serves local and global markets
    • Wesam Kattan - VP Content, Viu (MENA)
    12:40 - 13:2545 mins
    How are OTT platforms disrupting the traditional production landscape?
    • Fathi Azouz - Director of Network Arabic & Original Content, OSN
    • Wesam Kattan - VP Content, Viu (MENA)
    • Mustafa Alpay Guler - Executive Board Member, BluTV
    • Maria Rua Aguete - Executive Director – Media, Service Providers & Platforms, IHS Markit
    13:25 - 14:2560 mins
    Lunch
      14:25 - 15:0035 mins
      Fireside Chat: The rise of the e-commerce – OTT partnership model
      • Danny Bates - CCO and Co-Founder, STARZ Play Arabia
      • Tarek Abdelrahman - CMO, Consumer, Telecom Egypt
      • Constantinos Papavassilopoulos - Associate Director, IHS Markit
      15:00 - 15:4545 mins
      Panel: Beyond traditional partnerships: reaching the next frontier of audience acquisition
      • Rachelle Peterson - Global Director Commercial Distribution, CNNI, WarnerMedia
      • Richard Fitzgerald - Managing Director and Founder, SMASHI TV
      • Meghan Peterson - Talent Manager, Gleam Futures
      • Violeta Shehi - Regional Digital Media Manager, Travelport
      15:45 - 16:0015 mins
      Chair's closing remarks
        16:00 - 17:0060 mins
        End of Video Exchange MENA 2019
          Day 1 - 22nd October
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