Start-Ups & Emerging Markets

In this masterclass we will cover the critical components to building a winning wholesale pitch. We’ll highlight some of the errors that we have witnessed as leaders of wholesale teams, and we’ve experienced when reviewing MVNO pitches on behalf of operators.

This masterclass is ideal for new start-ups, and those who plan to launch in a market where new MVNOs are a regulatory requirement.

Key Topics we will cover:

• Why MNOs partner with MVNOs
• The critical preparation before the pitch
• How MNOs assess potential MVNOs
• The key components to a perfect pitch
• Getting the numbers right

Delegates can ask questions throughout the session and there will be ample time for questions at the end as well as opportunity to have a confidential discussion afterwards

For every MVNO, their most critical partnership will be the one with their mobile network operator, mainly because it’s the one that incurs the largest overhead each month.

In this masterclass, we’ll share our experience of writing contracts and building strategic relationships that work as partnerships. We’ll cover the critical elements a wholesale contractual agreement needs to have in place so both parties get value from the agreement.

Key topics we will cover:

• The four different wholesale strategies from MNOs
• The different wholesale pricing models
• The key costs an MVNO should expect
• Critical clauses for a successful wholesale partnership

Delegates can ask questions throughout the session and there will be ample time for questions at the end as well as opportunity to have a confidential discussion afterwards.

In our view, MVNOs are customer focused marketing organisations. Unfortunately, in many cases, MVNOs often approach their go to market and launch phases as a technology project. This approach is doomed to failure.

In this masterclass we’ll look at the importance of segmentation and how it informs proposition design, explore the fundamental building blocks for a differentiated proposition for more successful outcomes.

Key topics we will cover:

• The different MVNO segments
• The importance of understanding your target customer
• How to build the end-to-end proposition
• Why getting this right will improve the outcomes of commercial negotiations
• The key elements of bringing a proposition to market

Delegates can ask questions throughout the session and there will be ample time for questions at the end as well as opportunity to have a confidential discussion afterwards.