Africa Tech Festival 2024 – The Home of AfricaCom, AfricaTech & AfricaIgnite is part of the Informa Tech Division of Informa PLC

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Africa Tech Festival 2024 – The Home of AfricaCom, AfricaTech & AfricaIgnite
Event dates: 11-14 Nov 2024
Exhibition Opening Dates: 12 - 14 Nov 2024Cape Town International Convention Centre, Cape Town

2023 SPONSORSHIP DELIVERABLES & DEADLINES

We're thrilled to welcome you as a Sponsor of Africa Tech Festival 2023.

On this page, you will find everything you need to know in terms of your sponsorship deliverables and deadlines.

Finally, you will be receiving your Exhibitor Manual closer to the event.

If you have any questions in the meantime, please do contact us.

Your Guide to your Sponsorship Deliverables

Please click on the relevant Marketing Deliverable, as set out in your contract, for more information about deadlines and specifications.

Social Media Posts

Push Notifications

Africa Tech Festival Newsletter Inclusion

Pre-Event Guide Inclusion

Onsite Interview

Pre-Event Q&A Interview

Event Amplification Opportunities

Get your logo on our website

Social Media Channels

Got Questions?

Social Media Posts

In your contract, you may be entitled to a number of social media posts to promote your involvement in the event. 

Final Deadlines to through copy*: 

  • Sponsors onboarded until 30 June - Deadline: 5 July
  • Sponsors onboarded until 1 September - Deadline: 6 September
  • Sponsors onboarded until 20 October - Deadline: 25 October

*If you do not send your copy to us by your allocated deadline date, we will use the below example copy across all allocated social media posts

Specifications:

Please provide 50 words max (LinkedIn) and 280 characters max (Twitter) to promote your involvement at Africa Tech Festival 2023. Example copy below:

“We’re thrilled to have [Insert your company name] as a [Insert Sponsorship level] at #AfricaTechFestival 2023. To meet them and learn more about their company, products & solutions, register here >> Registration link"

Push Notifications

In your contract, you may be provided with a number of push notifications that will be sent from our networking app to attendees during the event.

Final Deadline to send through copy: 3 November

Please provide the following:

  • Headline – no more than 12 words
  • Copy – 1 or two sentences
  • Link – preferred URL where we will send the push notification to. This can be your website URL, networking app company profile, speaking session or speaker profile.
  • Time and day you would like the push notification sent out. Please note that we will try keep to your preferred time as much as possible but cannot guarantee it will go out as specified.

Africa Tech Festival Newsletter Inclusion

As part of your contract, you may be entitled to a banner advert or short content advert (including logo and sponsor message) in a pre-event Africa Tech Festival newsletter sent to all subscribers.

In 2023, we have created a spreadsheet where you can secure your preferred type and date for the newsletter inclusion(s). The spreadsheet will be filled on a first come, first served basis.*

*Please note: If you have not provided the materials at least 3 days before the newsletter send date, we will not be able to include it in the newsletter and it will need to be rescheduled for AFTER the event has run.

Please see the variations and specifications below.


Banner Inclusion

Specifications:

  • Banner size: 400px x 1200px 
  • Preferred Link for the Banner

Content Inclusion

Specifications:

  • Headline: No more than 12 words 
  • 1-2 short sentences 
  • Image size: 150x140px 
  • Preferred Link for the inclusion

Promotional Pre-Event HTML

Your contract may entitle you to a pre-event HTML, promoting your presence at Africa Tech Festival.

We've created a spreadsheet where you can secure your preferred date for the HTML. The spreadsheet will be filled on a first come, first served basis.*

*If you haven't provided the HTML at least one week before the send date, we will not be able to send it on your allocated date. It will need to be rescheduled for AFTER the event has run.

Specifications:

  • Please provide email in HTML format – no other version will be accepted 
  • Subject line: No more than 12 words 
  • First reference of Africa Tech Festival needs to be linked to the event website
  • Please provide any internal email addresses that the email needs to be sent to. 
    • We can’t guarantee that the email will be sent to them if they have received another email from us in the past 24 hours or have registered for the event, but we will still include the names.

Pre-Event Q&A

Your contract may entitle you to a pre-event written Q&A-based interview, published in Connecting Africa’s designated Partner Perspective section.


Specifications:

  • Please produce 5-8 questions and answers aligned to your topic of choice 
  • The Connecting Africa editor will review and adapt slightly if they are too sales/marketing focused
  • Q&A must not exceed 8 questions and 800 words
  • Please provide a high-res, landscape (not square) image of the author

Deadline: 

Please send your written Q&A to our customer success team and allow for a one week turnaround to get the article edited and on the website.

Please send any material no later than 20 October. Any material provided after this date may only be uploaded on the website post-Africa Tech Festival.

If there are any issues, our Connecting Africa Editor will be in touch with you directly.

Pre-Event Guide Inclusion

Our pre-event guide inclusion enables you to create brand visibility and hype with our 2023 registered attendees before Africa Tech Festival, as well as increases the chance of attracting the right prospects by being one of the first to engage with your audience.

If your contract includes this new feature, please fill out the appropriate materials collection form and we will add your profile to the event guide as soon as possible. 

Africa Tech Festival: Standard Sponsorship Materials Collection

Please complete the below form to submit your required sponsorship materials:

  • Company logo
  • Company website, destination URL
  • Company event booth location (if applicable)
  • Company image
  • Company message (50 words): summary, call to action, etc
  • Company Social Media Links (LinkedIn, Twitter, Instagram, Facebook etc.)

Africa Tech Festival: Enhanced Sponsorship Materials Collection

Please complete this form to submit your required sponsorship materials:

  • Company logo
  • Company website, destination URL
  • Company event booth location (if applicable)
  • Company image
  • Company message (100 words): summary, call to action, etc.
  • Link for “Contact Sponsor” information: email address, sales form, or calendar function
  • 1x related resource asset (i.e., video, white paper, eBook, etc.)
  • Company Social Media Links (LinkedIn, Twitter, Instagram, Facebook etc.)

Onsite Interviews

In your contract, you may be entitled to an onsite Interview with your nominated spokesperson conducted by the Connecting Africa team during Africa Tech Festival. 

Specifications:

  • Interviewee’s first and last name (as you would like it shown on video)
  • Job Title Company name (as you would like it shown on video) 
  • Interviewee’s email address 
  • Interviewee’s contact number or PA’s contact number 
  • Please provide the date and time of the interviewees speaking session (if applicable)
  • Once we have this information, we will send over information about the interview to the Interviewee such as, date and time (a calendar invite will also be sent) and interview pointers

Deadline date for Interview Details: 27 October 2023

Exhibitor/Sponsor Listing

Why do we need your logo?

Ensure your audience know you will be at Africa Tech Festival by getting your logo on our Sponsors/Exhibitors page

What do we need from you?

Preferred Exhibitor/Sponsor Name

Your logo – full colour and reverse/white logo. If you don’t provide your logo, we will only use your company name on the website 

Short company bio – max 300 words 

Social Handles

  • LinkedIn URL:
  • Twitter handle: 
  • Facebook handle: 
  • Instagram handle: 

Preferred Website URL:

Deadline: 13 October

Tag Us

Check out our social media channels below. Make sure to tag us for extended brand presence across our online communities!

2023 Hashtag: #AfricaTechFestival