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MTM: The Official Partner for OTTtv World Summit 2017

MTM is excited to be partnering the OTTtv World Summit in 2017. As a leading European research and strategy consultancy focused on the media sector, we have extensive experience helping clients explore the opportunities and challenges surrounding the OTT ecosystem. The OTTtv World Summit is a fantastic opportunity to further deepen our connection to this growing aspect of the media industry.

As Primary Partner, we look forward to exploring some of the conference topics in depth, as we moderate two panels: Designing next-generation user experiences for OTT and Standing out through Specialisation.

At MTM, our ambition is first and foremost to deliver work of which we are proud, to help our clients succeed, and to enjoy our work as we do this. We believe that strategic theory is inseparable from implementation. We help clients develop practical strategies and then implement these through business transformation programmes.

In the past year our clients have included A+E Networks, the BBC, Channel 4, Comcast, Facebook, Google, ITV, NAGRA Kudelski, Netflix, Sky, Sony, Videology, and YoSpace, amongst others.

MTM is constantly seeking to develop our services and capacities in order to better serve our clients. Today our services encompass five core areas:

Digital futures: we help our clients to understand the structures, dynamics and evolution of digitally-driven markets, across the media and entertainment and related industries

Vision and strategy development: we work with clients to create winning strategies, develop new products and services, and make important strategic decisions about growth and innovation

Consumer insight: we have an award-winning consumer insight division that offers a seamless blend of qualitative and quantitative research methodologies and analysis techniques to help our clients better understand their customers

Organisational change: we help our clients to adapt their organisations to the demands of increasingly digital markets, servicing end customrs and advertisers better and delivering core business activities more efficiently

Thought leadership: we help our clients develop branded client engagement and thought leadership programmes that amplify their wider marketing activity and sponsorship investments.